Making Your VO Website Mobile Friendly is a MUST
Why your voice over site needs to work on phones, plus practical fixes: responsive design, bigger buttons and fonts, no Flash, and how to test it.
Why your voice over site needs to work on phones, plus practical fixes: responsive design, bigger buttons and fonts, no Flash, and how to test it.
Why an amateur read can sink your ad, and what a trained voice brings to commercials, explainer videos, long-form narration and IVR.
Building an online presence for your voice over business, from SEO and your own website to PR, partnerships, email promos and social media.
Sharing wins online feels good, but it can cost you followers. A look at why voice actors brag, when it grates, and how to check your intentions first.
Five ways to share your voice over wins on social media without annoying your followers, from posting frequency to why humblebrags backfire.
Five ways to market your voice over business, from email and social media to content, calls to action, and plain old word of mouth.
A one sheet puts your whole voice over business on a single page. How to set its goal, write the headline, pick testimonials and end with a call to action.
Personal branding is more than corporate fluff. How positioning strategy, a clear niche and a strong portfolio help voice actors stand out.
Brand storytelling for voice actors, using Coca-Cola and the pros who built famous niches as examples, plus how to shape a story your clients buy into.
Staying true to your core values is the foundation of a voice over brand that feels real. Here's how self-knowledge shapes the way you market yourself.